The brand was founded by artist and designer Ekaterina Lamteva. She has over 10 years of experience in the fashion industry — from winning fashion design competitions and running her own brand in Vietnam to a career in modeling. In 2024, she launched a jewelry collection where traditional beadwork techniques meet contemporary design.
Limited-edition handmade jewelry crafted from premium Japanese glass beads. Not just accessories, but a story of femininity, beauty, and inner strength. Each flower symbolizes resilience and the ability to bloom again, reminding us that true strength lies in tenderness and self-love.